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Far too frequently, businesses are intimidated by the prospect of developing a website. The technical aspects of web development and design can feel incredibly dense to those who aren’t especially tech-savvy; luckily, WordPress provides a simple and user-friendly option that even the most technologically challenged folks can grasp.Not only is WordPress itself an incredibly simple system, but there is also a range of complementary plug-ins that enhance its ease to even greater levels. Finding the right combination of tools can turn the experience of creating a website into one that you can actually enjoy.What Makes WordPress So Popular? Most everyone who is even remotely familiar with the world of web design knows the premise of WordPress: it’s an open-source system that greatly simplifies the process of creating a website—but what exactly makes WordPress so much easier to use than any other system?The answer is rather straightforward: WordPress is designed to create all sorts of different websites as opposed to specializing in one certain type. That is to say, it’s just as easy to create a blog on WordPress as it is to build an eCommerce site. This means that anyone and everyone can create their website with the help of WordPress, regardless of their specific industry or goals.WordPress essentially walks users through the entire building process in a series of guided steps, so basic websites can be created by individuals with little or no experience.How to Get The Most Out of WordPressOn its own, WordPress is an excellent system, but it becomes truly phenomenal when coupled with other tools. For businesses who want to create professional and engaging websites, there are two things we recommend using in conjunction:

• Divi — This theme and page builder gives users greatly enhanced design options. Though WordPress is wonderful on its own, implementing a plugin like Divi will help set your website apart from all the others created on the WordPress system.
• WP Engine — Once you have an impeccable design, you still need to ensure that it performs optimally at all times. WP Engine provides WordPress-specific hosting, so you can always be sure that your site will remain functional and secure.

When coupled with Divi and WP Engine, the immensely customizable WordPress system will allow you to create a website that is flexible, visually dynamic, and virtually flawless in terms of function.The simple fact is that it’s 2020, and in this modern era, 57% of Internet users are reluctant to recommend a business if they have a poorly designed website. WordPress allows businesses to meet the demands of the market without having to invest an unwieldy proportion of their budget into web development.Utilizing WordPress to create the best possible website means investing in flexibility and professionalism without overextending or taking on undue stress. Designing a visually appealing and intuitive website doesn’t have to be a headache.By combining WordPress with a robust website builder like Divi, a best in class host like WP Engine, and a professional website design agency for flawless execution and completion of a web design project, you’ll have a perfect recipe for a clean and modern website that resonates with your target audience.