Step up Your Game, Stand out from The Crowd: Benefits of A Custom-Built Shopify Theme

For businesses hoping to really make a splash within their industry, there’s simply no better eCommerce platform than Shopify. While it’s easy enough to select this service, choosing a theme is significantly more complicated. As you wade through the many free and paid pre-built themes, you might begin to feel that none of them quite… Continue reading Step up Your Game, Stand out from The Crowd: Benefits of A Custom-Built Shopify Theme

Capture Minds and Win Hearts with Just A Click when You Invest in Video Advertising

As an eCommerce business, you might feel that you’re doing everything in your power to drive traffic to your site and win sales: you’ve optimized the user experience, peppered in relevant SEO keywords, and added high-quality images to give shoppers a real taste of what you have to offer—but you may be leaving out a… Continue reading Capture Minds and Win Hearts with Just A Click when You Invest in Video Advertising

Want to Spread The Word on A Budget That’s Spread Thin? Banner Ads May Be The Answer

In a time where many businesses have been forced to reassess their marketing budgets and make some major concessions, it’s more important than ever to seek out campaigns that will provide a great deal of value without requiring a large expenditure. Banner ads, though not necessarily a new innovation in and of themselves, provide major… Continue reading Want to Spread The Word on A Budget That’s Spread Thin? Banner Ads May Be The Answer

Take Imagination Out of The Equation; Boost eCommerce Success with Striking Images

If a picture is worth a thousand words, then it’s certainly a valuable asset for driving sales. You can discuss a product’s merits until you’re blue in the face, but an image shows your audience that an item is great rather than merely telling them. You obviously want your eCommerce site to gain as much… Continue reading Take Imagination Out of The Equation; Boost eCommerce Success with Striking Images

Cashing In and Checking Out: Weighing The Pros and Cons of Free vs. Paid Shopify Themes

Businesses looking to make the choice between free and paid Shopify themes often want a clear-cut answer as to which option will offer more value. In reality, making the right selection depends entirely upon the specific needs of your business, so it’s important to consider all of the pros and cons before you take the… Continue reading Cashing In and Checking Out: Weighing The Pros and Cons of Free vs. Paid Shopify Themes

Earn More Success without The Stress: Use A WordPress Site to Amplify Flexibility and Functionality

Far too frequently, businesses are intimidated by the prospect of developing a website. The technical aspects of web development and design can feel incredibly dense to those who aren’t especially tech-savvy; luckily, WordPress provides a simple and user-friendly option that even the most technologically challenged folks can grasp. Not only is WordPress itself an incredibly… Continue reading Earn More Success without The Stress: Use A WordPress Site to Amplify Flexibility and Functionality

Are Tiktok Ads Right for Your Business?

Tiktok is one of the most popular apps today. When you combine Google Play Store and Apple App Store downloads, it was the second most downloaded app in 2019 after WhatsApp. Today, it boasts of 800+ million active users across 154 countries around the world. Despite its popularity, not many people know the origin story… Continue reading Are Tiktok Ads Right for Your Business?

Shopify SEO – Great technical article we think is worth a read

I read a ton of SEO articles. Most are not specific to Shopify and it’s unique structure and limitations. This is one of the better Shopify specific articles I’ve seen with tips to work around those limitations. Worth a read if your Shopify store is underperforming. Check it out here >

Immunize Your eCommerce Business Against Long-Term Effects of Coronavirus

The COVID-19 pandemic is taking a toll on many eCommerce shops and small businesses. Things will get back to normal eventually, but for now, the dip in sales has many of us nervous. They say successful businesses are forged during difficult times like this. While it is understandable to be worried, now is the time to… Continue reading Immunize Your eCommerce Business Against Long-Term Effects of Coronavirus

5 Tips for Effective Display Advertising

Display advertising is a key marketing strategy for bringing new traffic to your business. These ads can take many different forms, most popular are static banners, animated GIF banners, and HTML5 banners. In this article, we’ll discuss some tips to help you get the best results from your display advertising strategy.  Here are 5 tips… Continue reading 5 Tips for Effective Display Advertising
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