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Category Archives: Facebook Advertising

Retargeting: Its Effect on Digital Marketing and Its Place in your Campaign

The online advertising strategy of retargeting, also referred to as remarketing, is a tactic which is used to keep your brand visible to visitors that have bounced from your website or have
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Do You Think You Know All You Should About Social Media Marketing in Business?

If there is a new way to promote your business and watch it gain its social presence in seconds then it’s through the social media. This is the tool that millions of businesses in the globe are
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Prep your Facebook Page for Promoted Posts

Just recently, Facebook unveiled one more way for businesses with a Facebook presence to communicate more effectively with their fans – and a new way for Facebook to make a few extra dollars. The
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Facebook Timeline for Businesses

Facebook Timeline for Businesses

In 2011, Facebook rolled out the new Timeline format for individuals with personal profiles. These changes were met with both criticism and adoration, which was to be expected. However, now that
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What are Facebook Ads and Why You Need Them

Before we dive too deep into Facebook banner advertising, let’s back up and truly understand what Facebook ads are. Grasping their importance will help you understand why you need to start
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Using Banners to Advertise on Facebook

With over 500,000,000 active users, Facebook is a gold mine of advertising potential that should not be overlooked. So many people use the social network for pleasure and business, that small
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